Monday, August 8, 2011

Magnum

1. Condoms - US
2. Ice Cream - Europe
3. Liquor/Energy Drink - Jamaica (Think 4Loko that taste like Robitussin)

In the wonderful world of branding how did this happen. How do three things that have nothing to do with each other have the same exact name.

If I had more time, I'd study the brand history, philosophy and mission of each to determine if the names have more to do with each other than we think.

Howsoever, I only have the 2 minutes that it took me to write this post, so no more research will be done.

Can you think of other things are different or even opposite, but have the same brand name?

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